MISSION STATEMENT
GaimChng3r Entertainment
will capitalize on the growing entertainment markets across
the world through the production and promotion of high-quality Entertainment.
EXECUTIVE SUMMARY
GaimChng3r Entertainment Chairman, Cary Calvin formerly of South-
Central Cartel, and CEO of GWK records has produced, recorded and
marketed numerous albums throughout his career. Calvin, Son of Robert
squirrel of the Chi- Lites has given him the opportunity to create lifelong
connections in the music industry. GaimChgn3r Inc. is quickly forming an
experienced, award-winning management team. As artists, producers and
executives, projects produced by these individuals have well exceeded
anything done by a record label in the past. The years of experience
between the executive team maintained in both the business and creative sides of record
company. Will enable GaimChng3r Entertainment to generate profitable revenue
effortlessly.
Chrystal Lester serves as President of Gaimchng3r Enterprise
Incorporated, a post in which she was named in 2017. Lester oversees the
day-to-day operations of GEI, including all strategy, business
development, marketing, branding, and digital initiatives for all entities
including but not limited to broadcasting networks, music and clothing.
Lester is charged with growing and developing the GEI brand by
implementing strategic, innovative and revenue-generating business
initiatives that will secure Gaimchng3r Enterprise Incorporated as a preeminent
household brand.
Lester’s educational background includes a Master of Science, A graduate certification in
Women Studies and Bachelor of Arts. Having 20 years in education in varied positions as
a teacher and a principal has allowed Chrystal to demonstrate steadfast leadership that
has resulted in high performance businesses with quality relationships amongst its staff
and the community.
Lester has run Bella Beauties, LLC a successful dance studio for over six years that
partners with the NBA team, The Milwaukee Bucks, Summer Fest, the largest music
festival in the world, and a host of other community run organizations. She is also the
founder of Bella Gail Foundation which is a non-for-profit organization that gives back to
the youth through various Art Programs.
Chrystal currently resides in Milwaukee, WI, she is happily married and a mother of two
boys and a cat.
J Sims serves as Vice President of Gaimchng3r Enterprise Incorporated, a post in which
she was named in 2021. Sims plays a pivotal role in the day-to-day
operations of GEI as third in command and right hand to the
President Chrystal Lester. Sims holds many responsibly as the VP
of GEI such as communication, collaborations, public speaking,
critical thinking and problem solving to name a few. Sims assists
President Lester with strategy, business development, marketing,
branding, and digital initiatives for all entities. Including broadcasting networks, music,
clothing and styling. As VP Sims makes key decisions that directly impact the innovative
growth and developing of GEI brand.
Gaimchng3r Entertainment.
Palmdale, Ca.
Copyright © 2025 GCE
All Rights Reserved.
Bringing new life to the culture of music.
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